Mesa favorite Amazing Jake’s is becoming Jake’s Unlimited, and that transformation means a new adults-only happy hour that could make your go-to kids’ park your new Friday-night hot spot.
Jake’s After Dark, which will be introduced in December, will begin at 8 p.m. nightly after the park closes. It will feature DJs, food specials, drink specials and deals on attractions like laser tag and arcade games.
“Jake’s has been around for 12 years and we’ve learned a lot through the process of operating over 300,000 guests a year (and) we’re already a place where everybody can come and have fun,” said Jeremy Hoyum, Jake’s manager of operations.
Adding the happy hour seemed like a natural transition, he said.
Unlike during the day, Jake’s After Dark admission is free. However, they will still have access to most parts of the park (the kid zone will be closed) and can purchase ride packages or game cards. Although the buffet will not be available, food can be ordered a la carte from its revamped menu.
Jake’s After Dark is just one of the new initiatives coming as part of the facility’s major renovations. In addition to revamping the façade with new paint, flooring and lighting, it’s creating a dual-level laser tag arena, VIP bowling suites, six mini bowling lanes, revamped bumper cars, more arcade games and an expanded kid zone. Four themed dining rooms and eight party rooms are also receiving a makeover.
The all-you-can eat buffet is getting a facelift, and the venue is introducing an a la carte menu with new entrees, appetizers and specialty desserts. There will be two full bars.
“When we opened Amazing Jake’s more than a decade ago, we were way ahead of our time,” Hoyum said. “Once again, we want to raise the bar by upgrading our space and amenities to bring our customers a whole new level of fun. As the go-to entertainment destination, we’re thrilled to bring the all-new Jake’s Unlimited experience to our guests.”
To accommodate the renovations, Jake’s closed in October and will reopen in early December. The result, Hoyum said, will be unlike other experiences in the Valley. And everything from the décor to the attractions is meant to appeal to adults as well as kids.
“We want adults to come in and not feel like they’re in a kids’ place,” he said.
One huge draw will likely be the private bowling suites that can accommodate everything from a company happy hour to a wedding party. Guests will have a private space and can reserve four to eight bowling lanes at a time. Patrons can also request any number of amenities, including a private bar, specialty buffet or separate DJ.
Jake’s can also accommodate groups for birthday parties, corporate events and more, from groups ranging from 10 to 3,000 people.
“We know that kids are having fun, families are having fun here, and it was time for a facelift,” Hoyum said. “You won’t even recognize the place. It’s going to be so exciting and fun and modern.”